Role of Creative Management in the Improvement of Entrepreneurial Essay

Role of Creative Management in the Improvement of Entrepreneurial Activities - Essay Example Current research focuses – as already explained above – on creative management and its role in the improvement of entrepreneurial activities around the world. However, in order for the above issue to be appropriately explored it is necessary to examine a series of supplementary (or else secondary) issues like the following ones: a) is there a specific mode of creative management applied internationally? b) which is the role of innovation in the whole effort? c) which are the strategies adopted by the firms regarding the other entrepreneurial sectors (e.g. the HR department) when creative management is applied in all organizational activities? and d) are there specific methods for the measurement of the effectiveness of the creative management mode chosen by a particular firm? All these issues should be addressed appropriately in order to formulate a complete assumption regarding the role of creative management in the development of entrepreneurial performance and its in teraction with innovation. Current study can face certain obstacles especially regarding the measurement of effectiveness of creative management in firms around the world. More specifically, because creative management belongs in the firm’s strategic decisions, it is rather difficult to retrieve accurate info for its effectiveness when applied in a particular organization – severe weaknesses of the above strategy are very likely not to be published trying to protect the firm’s position in its market. Towards this direction, all data and views presented regarding the particular issue have to be carefully chosen in order to represent the actual position of creative management and its effectiveness in the international market (at least as estimated by the majority of firms globally). The research method used in current paper will be a combination of qualitative and quantitative one.